The ABC reaches 4.75 million Australians every week across our 5 capital cities radio network and 2.7 million more across our entire live radio network for a total audience of 7.5 million nationally**.
GfK survey 3 saw the ABC celebrate 12 months as Australia’s undefeated number 1 digital live streaming network across the 5 capital cities with a 26.3% share this survey and reaching 1.39 million Australians.
Across our network, ABC Radio Sydney added 1.6pts to their share and is up +24k in reach in survey 3. These increases were driven by our core target demographic of people 40+ across all key programs.
Sydney Drive was the clear winner recording a significant 2.4pts share increase. Afternoons is up 2.0pts and Mornings grew share by 1.7pts with Evenings adding 1.4pts and Breakfast growing by 0.4pts.
Sydney Weekend programs also grew by 1.8 share pts this survey.
After a strong survey 2, ABC Radio Adelaide continued to climb in survey 3. ABC Radio Adelaide is the number one streaming station for Adelaide including for audiences 65+.
Adelaide Breakfast with Sonya and Jules added +0.4pts this survey for an 11.1% audience share and is the number 3 breakfast show in the market.
ABC Head of Audio Ben Latimer said: “Today’s results demonstrate the power of ABC Radio, with 7.5 million listeners a week. The ABC is committed to building strong, lasting relationships with our audiences across our platforms.”
“It’s encouraging to see some of our stations achieve their highest survey results this year to date and I look forward to building on this momentum.”
*all audience figures based on GfK 5 Cap Cities, 24hrs. Sun to Sat unless otherwise stated.
** GfK 5 Cap Cities (S3 2024), GfK major regional markets (S1 for Can, GC/Twd and New) and Xtra Insights (latest data for each reportable market 2021-2024).