2GB and 3AW Dominate Airwaves; Big Jump in Streaming and Listening; Highest-Rating AFL and NRL Coverage

2GB and 3AW Dominate Airwaves; Big Jump in Streaming and Listening; Highest-Rating AFL and NRL Coverage

TOTAL RADIO 

Nine Radio has dominated GfK Survey 6 today claiming the outright No.1 radio station for both Sydney’s 2GB and Melbourne’s 3AW. This unparalleled success sweeps across the day, with 2GB and 3AW securing the No.1 position in Breakfast, Mornings and most key shifts, and crucially, Ben Fordham Live and Breakfast with Ross and Russ both winning the year in Breakfast. 

The network also showcased its strength in live sport coverage, commentary and analysis, delivering the highest-rating NRL and AFL coverage during the thrilling finals season.

2GB Highlights

  • 2GB delivered its strongest result of 2025 with a 14.2 share (up 2.8) to claim the outright No.1 position on Sydney’s airwaves
  • Ben Fordham Live is No.1 in Breakfast with a 16.8 share (up 2.6) and has won the Sydney Breakfast ratings for 2025
  • Mornings with Mark Levy is No.1 with a 14.9 share (up 3.4)

3AW Highlights

  • 3AW is the No.1 station for Melburnians, delivering a 15.0 share (up 1.2)
  • Ross and Russ claimed the No.1 Breakfast position with a 21.6 share (up 1.5) and claimed the overall No.1 crown for 2025
  • Mornings with Tom Elliott was No.1 with a 15.5 share (up 0.9) and also claimed the No.1 overall in Mornings in 2025 
  • Drive with Jacqui Felgate was also the outright No.1 with a 12.0 share (up 2.0)

NRL and AFL Coverage

  • The Continuous Call Team No.1 NRL coverage in Sydney overall with 11.2 share (up 2.8) – more than double the share of the nearest Rugby League competitor
  • 3AW is the No.1 AFL coverage in Melbourne with 8.6 share

Greg Byrnes, Nine Radio’s National Content Manager, said: “These are truly stunning results for 2GB and 3AW, solidifying their position as number one overall and dominating breakfast, mornings, and right across the day. The breakfast shows with Ben Fordham and Ross and Russ have unequivocally won the year, and AFL and NRL across the network is the clear number one. As the cost of living bites and world affairs take a turn, audiences are flocking to our stations for trusted news and analysis.”

COMMERCIAL RADIO SHARETOTAL RADIO CUME
17.9
(4 markets)
1.703 million
listeners each week

STREAMING

Nine Radio is the undisputed commercial streaming leader, commanding a massive 31.7 national share. Leading the charge are Melbourne’s 3AW and Sydney’s 2GB, which deliver impressive streaming shares of 38.1 and 25.5 respectively. 

This dominance extends across all key programs, setting the standard for digital audio and solidifying Nine’s position as the definitive choice for listeners seeking live, local, and compelling content on any device.

  • Breakfast with Ross and Russel No.1: 52.2 
  • Ben Fordham Live No.1: 41.5
  • Mornings with Tom Elliott No.1: 31.2 
  • Mornings with Mark Levy No.1: 28.7

Greg Byrnes said: “As Australians spend more time listening to talk radio, our streaming numbers are consistently rising. We’ve seen a significant increase in listeners nationwide, with exceptional share results, especially for the 2GB and 3AW breakfast shows.” 

“The new in-play audio sync features on our app have been met with an overwhelming response, and that’s resulted in record-breaking streaming numbers for our NRL and AFL coverage.”

COMMERCIAL STREAMING SHARESTREAMING CUME
31.7429,740

PODCASTS 

The Nine Podcast Network has continued its long-term growth trajectory with strong catch-up and high-performing original content in September, reaching 1.77 million monthly unique listeners and delivering 4.04 million monthly podcast downloads.

Catch-Up Dominance

  • Ben Fordham Live: 195,000 listeners
  • 3AW Mornings with Tom Elliott: 61,000 listeners
  • 3AW is Football: 53,000 listeners


Original Content Leaders

  • The Mushroom Trial: Say Grace: 143,000 listeners
  • The Morning Edition: 125,000 listeners
  • Nine News: 115,000 listeners (a massive +95% YoY growth)


Nine’s Head of Podcasts, Rachel Fountain, said: “We’ve built an incredibly solid base thanks to the massive appetite for our radio catch-up podcasts. This foundation allows us to accelerate our originals strategy, where we’re delighted to see double-digit year-on-year growth across crucial categories, including Business, News (like the soaring Nine News), and Sport.” 

“Our aim is simple – to grow the portfolio in line with what our audiences want and need, ensuring we meet them on any device with the most compelling, live, and on-demand audio content.”

SEPT 25 TOTAL DOWNLOADSSEPT 25 TOTAL LISTENERS
4.04 million1.77 million

Source: GfK Radio360 Ratings, Survey 6 2025, Mon-Sun 5.30am-12MN, Market Share % Total, Market Share Streaming %, Commercial Streaming Share %, Cume (000s) Total and Streaming, 3AW Breakfast Mon-Fri 5.30am-8.30am, 3AW Mornings 8.30am-12pm, AP10+, Nine Radio – 2GB, 3AW, 4BC, 6PR, unless otherwise specified.

Source: Triton Podcast Metrics, September 2025, Downloads, Listeners, Nine Entertainment, unless otherwise specified.

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