5 Triple Z is a small South Australian community radio station, serving the Fleurieu Peninsula, driven by its passion to support local and independent musicians. The station provides a vital platform for South Australian artists who may not receive mainstream airplay. One of its flagship programs, The Local, hosted by Music Director Kym-Maree Kuijpers, is dedicated entirely to playing independent and locally produced music.
Operating on a tight budget (with reported revenue of just over $20,000), 5 Triple Z faces significant challenges in sourcing new Australian music. With limited space for a physical library, the station relies on artists submitting tracks, and presenters often bring their own collections. For Kym-Maree, who oversees both station-wide programming and The Local, keeping up with fresh local music is crucial to meeting their audience’s needs – but without the right resources, it would be difficult to maintain a steady stream of new, local releases.
Amrap.org.au has been an essential resource for 5 Triple Z, making it easy to access and filter Australian music by genre. This ensures presenters can find music that aligns with their programs, helping the station meet and exceed Australian music quotas. Importantly for all stations, the Australian Music Radio Airplay Project (AMRAP) removes financial barriers, allowing broadcasters to play new music without the costs associated with purchasing tracks.
Presenters at 5 Triple Z actively use amrap.org.au to diversify their playlists, and the station has embedded amrap.org.au into its training process, ensuring all new presenters learn how to use the platform to discover and integrate Australian music into their shows. Kym-Maree encourages local artists to upload their music to amrap.org.au, strengthening the connection between community radio and the independent music scene and delivering for the Government’s Revive cultural strategy.
Amrap.org.au helps presenters find and promote touring artists, and Kym-Maree regularly searches for visiting musicians from other states, giving them airplay before they perform locally. This exposure benefits both the artists and the station, offering listeners a richer mix of Australian music.
For 5 Triple Z, amrap.org.au is an invaluable resource that helps sustain and grow its music programming. As Kym-Maree puts it: “AMRAP is a brilliant service that every community radio presenter should be using. It makes it so easy to support Australian music.” Continued support for AMRAP ensures that stations like 5 Triple Z can keep championing homegrown talent, connecting communities through music.
Kym-Maree Kuijpers from 5 Triple Z with South Australian artist Melanie Cowmeadow, who Kym-Maree discovered on AMRAP.