September 2024 – Page 4 – Radio Industry News

TRIPLE M: THE ULTIMATE DESTINATION FOR FOOTY FINALS FEVER THIS SEPTEMBER

While the fight for the AFL premiership is fiercer than ever, Triple M has pulled ahead of the pack, to dominate radio broadcasting. In 2024 Triple M smashed its own records, delivering its best survey results for audience share and reach in Perth and Adelaide and extending its reach in Melbourne. With an unbeatable streak of 162 consecutive wins over all other commercial competitors*, Triple M is undisputedly the premier broadcaster for footy coverage this September.

Triple M’s footy finals lineup is stacked with AFL legends and the best commentators in the game, including James Brayshaw, Brian Taylor, Dale Thomas, Isaac Smith, Leigh Montagna, Kate McCarthy, Luke Darcy, Bernie Vince, Jude Bolton, Jason Dunstall, Nathan Brown, and more, to give fans the ultimate listening experience.

Throughout September, Triple M’s iconic footy shows will keep the excitement alive with plenty of laughs and expert analysis. Tune in to The Rush Hour Drive shows, The Midweek Rub, The Friday Huddle, The Saturday Rub, The Sunday Rub, and Dead Set Legends for all the footy action and banter. SCA’s commitment to footy extends to LiSTNR, offering a range of podcasts dissecting every game and providing unparalleled insights into the minds of those playing on football’s biggest stage, including Footy Talk, Ben and Harry, and The Howie Games.

SCA Head of Sports Content, Ewan Giles, said: “Triple M is the spiritual home of footy. Our line-up of talent is second to none in Australian sports broadcasting, and we’re thrilled to take fans on this thrilling journey to the final Saturday in September.

“With expert commentary, sharp analysis, and plenty of laughs, you won’t want to miss a second of the finals action on Triple M. In a season where the race for the premiership is tighter than ever, Triple M is the ultimate destination to catch every game.”

Triple M’s AFL coverage and dedicated sports shows are available on the Triple M Network and anytime, anywhere on LiSTNR.

Source: GfK Radio Ratings. Metro Survey 5, 2024. Melbourne – Thursday 1800-2230, Friday 1800-2230, Saturday 1200-2230, Sunday 1300-1930. Adelaide – Thursday 1800-2200, Friday 1730-2200, Saturday 1130-2200, Sunday 1230-1900. Perth – Thursday 1800-2030, Friday 1745-2030, Saturday 1000-2030, Sunday 1100-1730. P10+ / P 10-69 / P25-54P10+ / P 10-69 / P25-54. Cume / Market Share %.

About Triple M:

For more than 40 years, Triple M continues to be one of Australia’s best-known radio entertainment brands and the only radio network that provides its listeners with a unique combination of Greatest Hits, Sport and Comedy. With 49 stations across Australia, including six digital stations, Triple M 80s, Triple M Classic Rock, Triple M 2000s, Triple M Country, and Triple M 90s, Triple M has become known for playing Rock’s Greatest Hits, and its iconic talent and shows that get people talking.

The iconic brand entertains more than 4.6 million radio and on demand listeners each week and is home to some of Australia’s biggest sporting heroes, comedians and music gurus including Mick Molloy, Marty Sheargold, Mark Geyer, Gus Worland, Margaux Parker, Ryan Girdler, Leisel Jones, James Brayshaw, Billy Brownless, Gorden Tallis, Greg Martin, Mark Ricciuto, Laura O’Callaghan, Chris Dittmar, Peter ‘Spida’ Everitt and Andrew Jarman to name just a few! All Triple M’s content is available live or on demand on the LiSTNR app.

WHAT’S THAT SMELL??? IT’S THE NEW ANDY LEE INTERACTIVE AUDIO BOOK IN THE ‘DO NOT OPEN THIS BOOK’ SERIES AND IT STINKS!

– LISTEN TO WIN A SCHOOL VISIT AND LIVE READING FROM ANDY LEE –

The tenth time’s a charm for Andy Lee and his Do Not Open This Book series, with the latest edition, Do Not Open This Book It Stinks, now in stores, together with the read-along interactive audio version now available free on LiSTNR.

The new story takes readers on a journey of stinky smells, fascinating science facts and an unexpected encounter with a leprechaun. Voiced by Lee, the audio version features an engaging soundscape to bring the book to life and give parents and children an immersive read-along experience. Whilst the main character Wizz begins the story quite relaxed, it’s not long before he is bowled over by smelly footy boots, rotting fish and a skunk. As a touching tribute, Lee has dedicated this edition to his fiancée Rebecca Harding who, in a funny twist, inspired the stinky theme!

To celebrate Wizz’s stinky new adventure, by simply listening to the interactive audio version, kids can discover the code word for a special competition to win a visit from Andy Lee to read his book at their school!

Andy Lee said: “I sincerely hope no one listens to this for the sake of a blue monster called Wizz. He doesn’t want anyone reading the book or reading along with the book. So DO NOT listen to this audio book under any circumstance.”

LiSTNR Original Podcasts Head of Entertainment and Culture, Sam Cavanagh, said: “We’re thrilled that Andy continues to share the humour and creativity his audience know and love from Hamish & Andy, with younger audiences. Like everything Andy does, this interactive audio version of his new book is hilarious and will be enjoyed by parents and kids alike. All ten stories from the Do Not Open This Book series have been transformed into read-along immersive audio experiences and can be found on LiSTNR.”

Andy Lee is a podcaster, musician, TV presenter, and comedian and is best known as one-half of Hamish & Andy, Australia’s most popular podcast*. Lee became an award-winning children’s author by accident. The first book in the series, which he wrote as a surprise for his nephew George, was only ever meant to be printed once. However, since hitting bookshelves the series has gone on to be an international sensation and is sold across the globe.

Do Not Open This Week Book It Stinks can be sniffed out in stores and parents and children can read along with the free interactive audio version on LiSTNRnow.

Source: *Australian Podcast Ranker Top 200 Podcasts – July 2024

About LiSTNR:

LiSTNR is a curated and personalised, free app offering radio, podcasts, music, and news, creating a new audio destination for all Australians. Featuring a fun and intuitive onboarding process, LiSTNR delivers an audio destination that is built for individual listeners’ routines and preferences. Highly personalised, it provides listeners a new world of audio entertainment, with their own daily feed of audio and easy discovery of new content through curated recommendations. Available across a large array of devices including both iOS and Android, CarPlay and Android Auto, Google Assistant and Alexa and Android TV, LiSTNR enables a fantastic listening experience, anytime and anywhere. Open your Ears to a new world of audio – download the free app today. LiSTNR.com

Tim Bowden

ABC Managing Director David Anderson has paid tribute to former radio and television broadcaster and author Tim Bowden, who has died aged 87.

Many Australians will be saddened to hear Tim has died. He was for several decades one of our pre-eminent journalists and broadcasters, a storyteller whose curiosity for the world around him was valued by so many of our audiences.

Tim was a correspondent based in Asia and North America during the turbulence of the 1960s and helped Australians understand the overseas events that were having such an impact on Australia and our neighbours in the region. Tim was part of the generation of ABC journalists who brought those events and their meaning into Australian homes every night.

In 1969 Tim was the first executive producer of the radio current affairs program PM, before becoming a producer with the ground-breaking television current affairs program This Day Tonight.

In 1975 Tim joined the ABC’s Radio Drama and Features Department and began making radio documentaries. In the mid-1980s he set up Radio National’s Social History Unit and presented radio documentary and feature programs, Talking History and That’s History.

Tim was perhaps best known as the host of much-loved ABC TV program Backchat from 1986 – 1994 and for his amazing documentaries on Australian research in the Antarctic that produced footage still seen today. He received an Order of Australia for services to public broadcasting in June 1994.

Tim was part of the fabric of the ABC for decades and made a huge contribution to the national public broadcaster and to the nation. He was generous to his colleagues and was known as much for his sense of humour as his passion for journalism and the ABC.

Our condolences go to Tim’s family and many friends and colleagues.

Online Audio: digital’s fastest growing reported revenue channel, up 24% in FY24

Commercial Radio & Audio (CRA) has welcomed figures that show podcast and streaming audio advertising expenditure increased 23.6% year on year in FY24, to $290 million.

Total online audio advertising is the fastest growing display category, according to the Australian Internet Advertising Revenue Report (IARR), compiled by PwC and released today by IAB Australia.

The report also shows strong quarterly growth, with the total of $78.9 million for the June Quarter 2024 surpassing the December Quarter 2023 peak of $77.8 million.

Lizzie Young, CRA Chief Executive Officer, said the results were particularly pleasing off the back of GfK Survey 5 data which showed commercial radio share had reached its highest level since 2014.

“Commercial radio continues to grow its audiences, and one of the reasons is audio is everywhere – whether listeners are tuning into broadcast radio, DAB, or a podcast, audio is in their cars, at home, and with them via their phone,” said Ms Young.

“The FY24 results from IAB are incredibly strong, with total online audio ad spending up 23.6% on FY23, making it the fastest growing display category.

“Advertisers are increasingly investing in online audio because it delivers both audience trust and accessibility.”

The total Australian online audio advertising market in FY24 was $290 million ($185 million streaming and $105 million podcast), representing 4.7% of total general display ad spending for the year.

“The IARR report also shows expenditure on podcast advertising increased by a massive 32% in the June Quarter compared to the March Quarter,” said Ms Young.

“We expect to see more advertisers investing in podcasts, as their popularity continues to increase, as we saw in our first Australian Podcast Bi-Annual Report, released last week.”

The report showed average monthly podcast listeners up increased almost 9% in the first half of 2024 compared to last year.

AFTRS is ‘Right Here, Right Now’ with a pop-up broadcast

AFTRS FM (L-R) Kyle Bachner, Ella Carter, Grace Cooper and T Michaelides

For the third time this year, AFTRS Graduate Diploma of Radio and Podcasting students are taking to the airwaves with a pop-up broadcast. From Monday 2 September to Friday 14 September, AFTRS FM will tackle the issues that impact students – like cost-of-living, social media, pop culture, and more.

Following the 30^th year of Show Radio in April, and regional broadcast 2NRS in June, AFTRS FM will see students produce and package a daily 30-minute factual talk broadcast, with support from guest air checkers, mentors and coaches from across the industry including Greg Byrnes from 9 Entertainment, Fiona Ellis Jones and Naomi Lynch from ARN, and Rob Mailer and Jodie Gunders from the ABC.

AFTRS FM will stream live on iHeart weekdays from 3pm, and appear as an on-demand podcast, from Monday 2 September to Friday 14 September, with ‘best ofs’ airing Saturday 7 and 15 September from 7am to 7:30am. Students will also publish stories online and across social media channels.

AFTRS Discipline Lead, Radio and Podcasting, Andrea Ho says, “So much great audio comes from generating ideas and landing talent, and working to deadline. AFTRS FM sets the students a real workout with all of these skills, while they give voice to issues that matter to them and the broader audience.”

Head of Content, Nine Radio and AFTRS alum Greg Byrnes will support the students with airchecks. Greg says, “All broadcasters feed off adrenaline when the mic goes live. There’s nothing like it and when AFTRS FM launches this week students will be experiencing that buzz, some for the first time. It’s a wonderful opportunity which allows them to put all that theory into real time deadlines. News content is a key programming ingredient and I’m looking forward to working with the class of 2024 on their writing and presentation during this year’s broadcast.

Graduate Diploma of Radio & Podcasting student Ella Carter says listeners can look forward to a cutting-edge daily talk program, podcast, and online news platform that blends news and current affairs with diverse perspectives, fostering a strong sense of community.

“As our third collaborative broadcast of the year, AFTRS FM will showcase the skills we’ve honed through previous coursework. Over the next two weeks, we’ll be crafting audio packages, writing for social media, working as a team, and operating the studio panel at AFTRS. It’s going to be a hectic yet rewarding experience!” Ella says.

Each unique collaborative broadcast provides us with an epic hands-on experience that not only boosts our skills in radio, but our individual confidence. We’re pumped and ready to go!”

Tune into AFTRS FM here.

Applications for the Graduate Diploma in Radio & Podcasting – offered flexibly, in person and online – close on 29 October 2024. There are a variety of scholarships available on offer that recognise excellence and assist with the costs associated with higher education. Available for 2025 are the ARN Radio and Podcasting Scholarship, CRA Regional Radio Scholarship, Equity Scholarships, supported by the Kenneth Myer Fellowship Trust, First Nations Scholarships, supported by the Kenneth Myer Fellowship Trust, the Glenn Daniel Smooth FM Scholarship, the Glenn Wheatley EON Innovation Scholarship, and the Pariya Taherzadeh Radio & Podcasting Scholarship.

For more information visit Graduate Diploma in Radio and Podcasting.

LiSTNR, AUSTRALIA’S NO.1 PODCAST SALES REPRESENTATION NETWORK, HAS A NEW BFF AND HE IS A PRETTY BIG DEAL

LiSTNR, Australia’s largest sales representation podcast network^, has just welcomed one of the world’s biggest podcasts (and most famous boyfriends) to the LiSTNR audience network, with all episodes now available on LiSTNR. Travis Kelce, the star of Kansas City Chiefs and boyfriend of Taylor Swift, and his brother Jason Kelce, the former center of the Philadelphia Eagles, have signed their top-rated podcast New Heights to Wondery in a landmark deal. LiSTNR’s exclusive sales representation partnership in Australia for all Wondery titles, allows Australian marketers to position their brands alongside one of the world’s hottest podcasts.

LiSTNR’s Australian ad-sales rights with the New Heights podcast, also includes the show’s back catalogue. With the third season kicking off in time for the new NFL season, the weekly podcast gives fans ‘next-level’ access to life in the league. The famous football brothers and Super Bowl champions provide insights and share unique perspectives on trending NFL news and sports headlines, plus they drop entertaining stories about their off-field interests and welcome special guests. The podcast has also found an entire new audience segment since Travis began dating Taylor Swift and started sharing news about their life.

Since LiSTNR partnered with premium podcast studio and publisher Wondery in 2022, as its exclusive Australian sales representative, the partnership has flourished. In July 2024, LiSTNR represented the sales of 59 titles in the Australian Podcast Ranker Top 200 Podcasts* (55% more than its closest competitor), which included many Wondery titles such as Morbid, MrBallen, RedHanded and British Scandal. This dominance will continue with an exciting new slate of podcasts scheduled for 2025.

LiSTNR continues to out-pace other digital audio brands in Australia with SCA’s FY24 full-year results confirming that LiSTNR achieved underlying EBITDA profitability in the fourth quarter of FY24 and a 42% increase of annual digital revenue on FY23. Furthermore, digital revenue in H2 FY24 was up 57% on H2 FY23^^.

“With more than 2 million signed-up listeners^^, sales and content partnerships with some of the world’s biggest publishers, and our advanced AdTech Hub, LiSTNR provides our clients new innovative and targeted audience capabilities, setting us apart as one of the most experienced, data-led and privacy compliant digital audio companies in Australia,” Executive Head of LiSTNR Podcasts, Grant Tothill, said.

“The best-in-class LiSTNR AdTech Hub has been a genuine game-changer for the Australian digital audio industry, business owners, marketers and media agencies, offering an irresistible audience-focused proposition with proven results,” concluded Tothill.

Weekly episodes of New Heights, and the entire back catalogue, are now available on LiSTNR.

Sources:

^Australian Podcast Ranker – Top Sales Representatives – July 2024

*Australian Podcast Ranker Top 200 Podcasts – July 2024

^^SCA FY24 Investor Presentation

About LiSTNR:

2024 Community Broadcasting Awards Finalist Schedule

It’s a big year for the 2024 Community Broadcasting Awards, taking place at the CBAA Conference on the Gold Coast on October 19. We’ve had over 300 entries in over 20 categories, in a new format designed to better recognise the structures and people in the sector. We’ll be announcing the finalists on our Facebook page over the coming week, be sure to follow if you haven’t already!

Day	Category	Time (AEDT)
Tuesday 3/09/24	Best Program: Music	10am
	Best Program: New	12pm
	Best Program: News & Current Affairs	2pm
	Best Program: Talks	4pm
Wednesday 4/09/24	Excellence in Special Events & Outside Broadcasting	10am
	Outstanding Fundraising & Sponsorship Contribution	12pm
	Excellence in Station Resilience & Development	2pm
	Excellence in Production	4pm
Thursday 5/09/24	Excellence in Australian Music	10am
	Excellence in Community Engagement	12pm
	Excellence in Disability Content & Engagement	2pm
	Excellence in Fundraising & Sponsorship	4pm
Friday 6/09/24	Excellence in Indigenous Content & Engagement	10am
	Excellence in Multicultural Content & Engagement	12pm
	Outstanding Presenter	2pm
	Outstanding Presenter News & Current Affairs	4pm
	The Troy Garner Award – Best Program: Sports	6pm
Saturday 7/09/24	Outstanding Production Contribution	10am
	Outstanding Technical Contribution	12pm
	Outstanding Volunteer Contribution	2pm
	Outstanding Youth Contribution	4pm
	Outstanding Station Leadership	6pm