Month: June 2024

ARN’s iHeart, Australia’s #1 podcast publisher, has announced an ad sales partnership in Australia with The Athletic, one of the world’s largest digital sports publishers. The alliance aims to radically expand the Australian sports podcast landscape, offering significant access and opportunities for advertisers to engage a previously untapped audience at scale.

The Athletic is renowned for its compelling storytelling and insightful analysis, offering listeners a unique perspective on the world of sports. From breaking news to exclusive interviews, The Athletics’ teams of journalists deliver content that resonates with sports fans through flagship podcasts including The Athletic FC Podcast, The Totally Football Show with James Richardson and No Dunks.

The deal reinforces ARN’s commitment to represent the best local and global podcasts that deliver a premium experience for listeners and brands. The Athletic content compliments the premium sports podcasts on iHeart including Dyl & Friends, F1: Beyond The Grid, The Final Word, The Footy with Broden Kelly, The Pool Room with Tony Armstrong, Two Good Sports and more.

Corey Layton, Head of Digital Audio said: “The passion Australian sports fans hold for The Athletics premium podcast slate is immense. Our teams are looking forward to opening up this far reaching opportunity to brands across Australia.”

The radio war in Melbourne is well and truly heating up following Kyle & Jackie O’s arrival into the market earlier this week. It only takes a quick stroll down the city streets to be inundated with brand marketing from all the major radio players, from billboards to bus shelters and even branded transportation vehicles.

To make their own mark on the city and to fight against the sold-out billboards, The Christian O’Connell Show decided to get a little creative and take their advertising to the literal trash of Melbourne with their ‘bin boards.’

On launching their bin boards, Christian O’Connell said, “We’ve been told there’s no more marketing money for this show this year. It’s all going towards Kyle and Jackie O. That’s fine. I’m thinking what are we actually going to do? Yesterday was my bin night and as I’m taking my big old bin out, I’m thinking this is the only thing that I can ask you for right now. This is what we’ve come down to, a kind of very smelly, dirty rebel alliance army.”

ARN Chief Connections Officer Lauren Joyce also added, “The Christian O’Connell Show is all about the listeners and our most successful marketing to date has been where we have involved them in the campaign.  This is yet another example of that.  By giving them the opportunity to be ‘bin-fluencers’, we’re turning their loyalty into advocacy and delivering a reminder of the show every time they go to the bin.”

Listeners of the show can register online here for their bins to be cleaned by The Bin Butlers and plastered with a sticker promoting GOLD104.3’s The Christian O’Connell Show.

The Christian O’Connell Show can be heard on GOLD104.3 from 6-9am or via the free iHeartRadio app here.

ARN is pleased to share that 2NM and Power FM from Upper Hunter Valley have won the Making Muswellbrook Award at the Muswellbrook Chamber of Commerce and Industry Business Awards.

The Making Muswellbrook Award is one of 11 awards handed out on the evening and recognises a business or organisation which has excelled in the areas of promoting the positives, creating a sense of community pride, and which has effectively assisted in making Muswellbrook a great place to call home.

If there’s one thing you can say about the team at ARN’s 2NM and Power FM, is that they truly exemplify all of those qualities.

In just the past 12 months, the stations’ community involvement has included The Christmas Spectacular, Weekly Town OB’s, the Taking Care of Business Campaign, the Christmas Food and Toy Appeal, Friday Live promotion (supporting local musicians), Local Business Shout Outs, Community OB’s, plus their on-air and online community related content such as the Community Noticeboard, Community Calendar and their Local Jobs Board.

Of the exciting honour, General Manager Max Morris said, “Here at 2NM and Power FM, we don’t seek recognition; our motivation lies in actively improving the Upper Hunter and fostering community spirit. I am very proud what our small but mighty team has achieved, who all embrace this idea of Live and Local.

“We come to work each day and we want to give back to the community, whether it’s through offering free advertising for charities, sporting groups or small businesses or hosting one of our proudest endeavours, the Upper Hunter Christmas Spectacular, a free for all community event, which also includes our Christmas Food and Toy Appeal, that saw food and toys distributed to over 300 of the less fortunate families in the Upper Hunter. We look forward to continuing to service the Upper Hunter region and hopefully bring some joy to those who need it most.”

2NM can be heard on AM981 and Power FM on FM98.1 in the Hunter region or both can be streamed nationally via the free iHeart app.

Kyle & Jackie O have officially arrived in the garden state, vowing to end ‘boring radio’ and encouraging Melburnians to tune in and make up their own mind about what is Australia’s most listened to radio show.

The marketing campaign, which launched earlier this week, utilises sensationalised headlines and quotes from well-known media titles and personalities to showcase the existing perception of the brand and then challenges listeners to go beyond the click-bait and form their own opinion of the show.

Produced in-house, the high impact, heavy weight campaign is being supported across out-of-home, tv, social and of course Kyle & Jackie O’s medium of choice, radio, with the creative leaning into the iconic pink and purple KIIS branding and the sheer magnitude of the show.

On the campaign Lauren Joyce, ARN Chief Connections Officer said, “Every morning Kyle & Jackie O deliver a unique, loud and always entertaining show and that’s exactly what this campaign is. You don’t get to be Australia’s most successful radio show by pretending to be something you’re not.  Our plan was always to ‘own’ the headlines; and we’ve done that literally and figuratively.”

The ‘Kyle & Jackie O – Make Up Your Own Mind’ campaign began on Sunday 28 April. Kyle & Jackie O can be heard weekdays from 6-10am on KIIS 101.1 in Melbourne and KIIS 1065 in Sydney.

We are deeply saddened at the passing of beloved orator and songwoman Sēini ‘Sistanative’ Taumoepeau (1975–May 2024) at 48, known to many across Indigenous Australia and Oceania because of her dedication to extending the stories and narratives of Indigenous Oceania, Sēini began her career at just 13 years of age, working alongside her mother on ABC radio.

Sēini was born on Gadigal lands on the Eora Nation and spent her early childhood living with her grandparents and extended family in the Kingdom of Tonga, moving back to Gadigal lands at the age of eight. Feeling a close connection to place and community both in her ancestral homelands and those of her birth, after finishing her University studies Sēini travelled regularly to Ti Tree in the Northern Territory to teach in local schools and carried the skin name Napangardi.

She was one of the co-founders of the Pacific Wave Festival, a recurring event during the early 2000’s that provided one of the first platforms for members of the Pacific diaspora to share their contemporary culture. For many budding artists, it was this Festival and the opportunities that it provided to see themselves represented that sparked the ambition to follow this path.

Sēini first established a connection to QAGOMA in 2006 when the then Curator of Pacific Art, Maud Page invited her to present her ‘soulful lyrics’ independently and as part of Bounty 75 (with Airi Ingram (Drum Drum) and Si Fixion (The Bird)) for the opening weekend celebrations of the Gallery of Modern Art. In the program for this event Sistanative is described as a Tongan Diva — and she certainly could move a crowd. Though probably less well known Sēini was an equally passionate life-long learner, continuing to grow her expertise and practice across disciplines as diverse as contemporary music, media, arts, education and the metaphysical sciences. This diversity something Sēini insisted was who she is as an Indigenous woman.

I first met Sēini in 2014 when she was the master of ceremonies for the performances staged as part of the Contemporary Pacific Arts Festival at Footscray Arts Centre in Melbourne. Apparent from the moment that she first walked on the stage, Sēini was there to elevate and make space for the amazing community of creative talent that surrounded her from her sister Latai and lifelong friend Lisa Fala’afi to the members of West Papuan band Rise of the Morning Sun.

Sēini’s acted from a place of deep commitment to the struggles of Indigenous peoples worldwide and was as politically active in fighting for the recognition of the First peoples of Australia, West Papua, New Caledonia and, for many years, Palestine, as she has been for the rights of the peoples of Oceania in the face of climate change and ongoing imperialism.

In her role as presenter for the ABC’s Pacific Beat, Sēini travelled to Brisbane for the opening of ‘The 9th Asia Pacific Triennial of Contemporary Art’ (APT9) in 2018 providing one of only media platforms for Pacific artists to reach beyond the walls of the Gallery to engage a broader cross section of the Australian community. Sēini’s commitment to this community is perhaps best exemplified through Reading Oceania, a practice she streamed from her Marrickville loungeroom to provide spaces for her community of creative Oceanians to ingest knowledge, bearing witness to and confronting what she termed our collective indigenous vanishing.

Such was the importance of this practice and the community that it nurtured that it was curated into the NIRIN: 22nd Biennale of Sydney by Brook Andrew. In Venice a month ago, Sēini captured the hearts of hundreds singing LOTU: Kumi Hina (Pray/ER seeking Hina) as she led a procession through the lofty spaces of OceanSpace in Chiesa di San Lorenzo for the Vernissage opening of Re-stor(y)ing Oceania. It felt at once nurturing and challenging to mark time with Sistanative as she warmed the air and cold marble of this ancient church further with laughter, respect, careful thought and sharing as she guided us through — NATIVE GAZE — and what would be her last Reading Oceania.

At the time of her passing, Sēini was preparing to travel to Hawaii for the Festival of Pacific Arts and had been commissioned to bring back interviews and stories from her time with artists there for a number of media platforms.

We are proud to have had her insights, support and energy fill the spaces of these Galleries and, like many in her beloved community will miss her energy, integrity, honesty and generosity of spirit dearly.

Our deepest condolences to Sēini’s extended family and close friends.

Rest peacefully Sistanative.

Ruth McDougall is Curator, Pacific Art, QAGOMA