{"id":968,"date":"2024-12-12T05:28:03","date_gmt":"2024-12-12T05:28:03","guid":{"rendered":"http:\/\/www.radioindustrynews.com.au\/?p=968"},"modified":"2024-12-12T05:28:03","modified_gmt":"2024-12-12T05:28:03","slug":"sydney-and-melbourne-no-1-in-breakfast-and-mornings","status":"publish","type":"post","link":"https:\/\/radioindustrynews.com.au\/index.php\/2024\/12\/12\/sydney-and-melbourne-no-1-in-breakfast-and-mornings\/","title":{"rendered":"Sydney and Melbourne No.1 in Breakfast and Mornings"},"content":{"rendered":"

TOTAL RADIO\u00a0<\/strong><\/p>\n

Nine Radio has cemented its dominance in 2024, topping the key Breakfast and Mornings shifts in Sydney and Melbourne, as revealed in today\u2019s GfK Radio 360 Survey 8.<\/strong><\/p>\n

2GB is Sydney\u2019s No.1 Talk station with a 11.8 share with\u00a0Ben Fordham\u00a0<\/strong>No.1 in Breakfast, posting a commanding 15.1 share (up 2.8) and\u00a0Ray Hadley<\/strong>\u00a0concluding his legendary 43-year career as the outright No.1 in Mornings with a 13.7 share (up 2.6).<\/p>\n

In Melbourne,\u00a0Ross and Russ<\/strong>\u00a0continue their winning streak as No.1 in Breakfast with a 20.0 share, and\u00a0Tom Elliott\u00a0<\/strong>solidifying his No.1 spot in Mornings with 15.6.<\/p>\n

The station overall remains unbeatable, achieving a 13.6 share \u2013 more than two points ahead of its nearest rival.<\/p>\n

Nine Radio\u2019s Head of Content,\u00a0Greg Byrnes<\/strong>, said: \u201cWe finish the year like we started, with the clear number one Breakfast and Morning shows in Sydney and Melbourne!\u201d<\/p><\/blockquote>\n

\u201c3AW has a unique relationship with the city of Melbourne and we thank listeners for embracing our new lineup in 2024 and making the station so strong. The market has never been tougher in Sydney but 2GB has recorded big audience increases right across the day and is the clear number one on weekdays.<\/p>\n

\u201cI\u2019m also really pleased for the team at 6PR where we\u2019ve had impressive gains and Millsy and Karl are now number two in Breakfast. However, for Nine Radio this week it\u2019s all about Ray Hadley, who will be ending his career on a high when he switches off his mic for the final time tomorrow.\u201d<\/p>\n

\n\n\n\n\n
COMMERCIAL RADIO SHARE<\/strong><\/td>\nTOTAL RADIO CUME<\/strong><\/td>\n<\/tr>\n
15.6
\n(4 markets)<\/strong><\/td>\n		1.823\u00a0million<\/strong>
\nlisteners each week<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n

STREAMING<\/strong><\/p>\n

Nine Radio is the nation\u2019s indisputable go-to destination for live audio streaming, showcasing a dominant\u00a0commercial streaming share of 27.3 and cume audience of 425,000.<\/strong><\/p>\n

Sydney\u2019s 2GB and Melbourne\u2019s 3AW are on top, with commercial streaming shares of 31.8 and 27.2, respectively.<\/p>\n

Breakfast powerhouses Ross and Russ are No.1 in Melbourne with an impressive 45.2 share, and Ben Fordham solidifies his No.1 spot at 2GB with a 16.3 share.<\/p>\n

In Mornings, 3AW\u2019s Tom Elliott is No.1 with 27.1, and Ray Hadley ends his legendary career on 2GB as No.1 with a 33.2 commercial streaming share.<\/p>\n

Greg Byrnes<\/strong>, said: \u201cYearly growth across the network of almost 16% across is extraordinary. Nine Radio has been the clear number one across all day parts since the introduction of Radio360 and we\u2019re getting stronger each survey.\u201d<\/p><\/blockquote>\n

\u201cWhat\u2019s now clear is that Australians know the best way to stay connected to our live and local content is through a digital device. It sounds great, it\u2019s easily accessible and means the listener is always informed no matter where they are.\u201d<\/p>\n

\n\n\n\n\n
COMMERCIAL STREAMING SHARE<\/strong><\/td>\nSTREAMING CUME<\/strong><\/td>\n<\/tr>\n
27.3<\/strong><\/td>\n425,000<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n

PODCASTS\u00a0<\/strong><\/p>\n

The Nine Podcast Network achieved strong growth in November 2024, with 1.3 million listeners (+11% YoY) and 3.3 million downloads (+3% YoY).<\/strong><\/p>\n

From January to November, the network attracted 14.1 million listeners, generating over 40 million downloads and 18 million hours of listening across its premium Australian podcasts.<\/p>\n

Ben Fordham Live led the network with 1.6 million annual listeners, while catch-up radio hits included 3AW Breakfast (616,000 listeners), The Ray Hadley Morning Show (608,000), and 3AW Mornings (575,000).<\/p>\n

Nine\u2019s True Crime Originals continued to dominate the charts with The Missing Campers Trial generating 657,000 listeners, The Ultimate Sacrifice (604,000 listeners), and Just Married: The Anthea Bradshaw Mystery (553K listeners).<\/p>\n

Head of Podcasts and Digital Content Mia Stern<\/strong>\u00a0said: \u201cThese results showcase the power and diversity of our content, from trusted news to gripping original stories. We\u2019re proud to deliver premium listening experiences to Australians and look forward to bringing even more compelling content in 2025.\u201d<\/p><\/blockquote>\n

\n\n\n\n\n
TOTAL DOWNLOADS<\/strong><\/td>\nTOTAL LISTENERS<\/strong><\/td>\n<\/tr>\n
3.3 million<\/strong><\/td>\n1.3 million<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n
\n\n\n\n\n
YTD TOTAL DOWNLOADS<\/strong><\/td>\nYTD AV TOTAL LISTENERS<\/strong><\/td>\n<\/tr>\n
40.68 million<\/strong><\/td>\n1.47 million<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n

Source: GfK Radio360 Ratings, Survey 8 2024, Mon-Sun 5.30am-12MN, Market Share % Total, Market Share Streaming %, Commercial Streaming Share %, Cume (000s) Total and Streaming, 3AW Breakfast Mon-Fri 5.30am-8.30am, 3AW Mornings 8.30am-12pm, AP10+, Nine Radio \u2013 2GB, 3AW, 4BC, 6PR, unless otherwise specified.<\/p>\n

Source: Triton Podcast Metrics, November 2024, Downloads, Listeners, Nine Entertainment, unless otherwise specified.<\/p>\n","protected":false},"excerpt":{"rendered":"

TOTAL RADIO\u00a0 Nine Radio has cemented its dominance in 2024, topping the key Breakfast and Mornings shifts in Sydney and Melbourne, as revealed in today\u2019s GfK Radio 360 Survey 8. 2GB is Sydney\u2019s No.1 Talk station with a 11.8 share with\u00a0Ben Fordham\u00a0No.1 in Breakfast, posting a commanding 15.1 share (up 2.8) and\u00a0Ray Hadley\u00a0concluding his legendary … Continue reading “Sydney and Melbourne No.1 in Breakfast and Mornings”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-968","post","type-post","status-publish","format-standard","hentry","category-australian"],"_links":{"self":[{"href":"https:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/968","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/comments?post=968"}],"version-history":[{"count":0,"href":"https:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/968\/revisions"}],"wp:attachment":[{"href":"https:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/media?parent=968"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/categories?post=968"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/tags?post=968"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}