Commercial Radio & Audio (CRA) has reported total radio revenue of $273.1 million for Q3 2025, down 4% year-on-year (YOY).<\/p>\n\n\n\n
Digital audio revenue grew 12.1% to $26.7 million, while metro broadcast revenue totalled $156.7 million (-5% YOY) and regional revenue delivered $89.8 million (-6% YOY).<\/p>\n\n\n\n
Broadcast revenue was impacted by soft market conditions but the local commercial industry\u2019s digital performance (+12.1%) outpaced the broader market’s growth of 3.5%.<\/p>\n\n\n\n
CRA members now hold 33% of the $82 million sector (up from 30% market share in Q3 2024), according to the latest IAB Australia Internet Advertising Revenue Report for the quarter ending September 2025.<\/p>\n\n\n\n
Lizzie Young, CEO of Commercial Radio & Audio, said: “The advertising market has been challenging, but the digital audio growth we’re seeing validates our long-term strategy. Advertisers want efficiency and accountability. They need simplified access to premium inventory that delivers effective outcomes. That’s exactly what we’ve built.”<\/p>\n\n\n\n
“The launch of CRA Audio ID in November is tangible evidence on how we\u2019re delivering on that need: a unified cross-network identity solution enabling brands to plan, buy and optimise premium digital inventory across ARN, Nine, Nova Entertainment and Southern Cross Austereo in one simplified workflow.<\/p>\n\n\n\n
\u201cIt’s also why our Power of Audio campaign matters now more than ever. When budgets are under pressure, we know for a fact that audio delivers: research shows just 11% of media spend allocated to radio <\/a>can double campaign effectiveness, coupled with creative fluency brands can even double the double. For brands navigating uncertainty, that’s not a nice-to-have – it’s a competitive advantage.\u201d<\/p>\n\n\n\n Source:<\/u><\/strong> CRA revenue results were compiled by media analytics firm Milton Data. Broadcast revenue includes metro and regional advertising, while digital audio encom<\/p>\n","protected":false},"excerpt":{"rendered":" Commercial Radio & Audio (CRA) has reported total radio revenue of $273.1 million for Q3 2025, down 4% year-on-year (YOY). Digital audio revenue grew 12.1% to $26.7 million, while metro broadcast revenue totalled $156.7 million (-5% YOY) and regional revenue delivered $89.8 million (-6% YOY). Broadcast revenue was impacted by soft market conditions but the … Continue reading “CRA MEMBERS CAPTURE 33% OF AUSTRALIA\u2019S DIGITAL AUDIO MARKET, Q3 REVENUE TOTALS $273 MILLION”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-2101","post","type-post","status-publish","format-standard","hentry","category-australian"],"_links":{"self":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/2101","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/comments?post=2101"}],"version-history":[{"count":1,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/2101\/revisions"}],"predecessor-version":[{"id":2102,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/2101\/revisions\/2102"}],"wp:attachment":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/media?parent=2101"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/categories?post=2101"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/tags?post=2101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}