{"id":2069,"date":"2025-11-26T07:31:40","date_gmt":"2025-11-25T20:31:40","guid":{"rendered":"http:\/\/radioindustrynews.com.au\/?p=2069"},"modified":"2025-11-26T07:31:40","modified_gmt":"2025-11-25T20:31:40","slug":"breaking-news-12-4-million-australians-continue-to-listen-to-commercial-radio-weekly","status":"publish","type":"post","link":"http:\/\/radioindustrynews.com.au\/index.php\/2025\/11\/26\/breaking-news-12-4-million-australians-continue-to-listen-to-commercial-radio-weekly\/","title":{"rendered":"BREAKING NEWS: 12.4 MILLION AUSTRALIANS CONTINUE TO LISTEN TO COMMERCIAL RADIO WEEKLY"},"content":{"rendered":"\n<p>Commercial Radio &amp; Audio (CRA) has welcomed the latest&nbsp;<strong>GfK Survey 7, 2025<\/strong>&nbsp;results, with commercial radio reaching&nbsp;<strong>12.4 million&nbsp;<\/strong>weekly listeners, up&nbsp;<strong>139,000 year-on-year (YOY)<\/strong>.<\/p>\n\n\n\n<p><strong>Breakfast&nbsp;<\/strong>delivered exceptional growth,&nbsp;<strong>increasing by 172,000 listeners YOY&nbsp;<\/strong>to<strong>&nbsp;8.8 million<\/strong>, reaffirming its role as a key daypart and contributing significantly to commercial radio\u2019s growth.<\/p>\n\n\n\n<p>The critical&nbsp;<strong>25\u201354-year-old<\/strong>&nbsp;demographic also showed strong momentum, growing by&nbsp;<strong>84,000<\/strong>&nbsp;listeners YOY to&nbsp;<strong>6.1 million<\/strong>, while the&nbsp;<strong>40-64<\/strong>&nbsp;age group&nbsp;<strong>added&nbsp;<\/strong><strong>49,000 listeners<\/strong>&nbsp;to reach&nbsp;<strong>4.3 million<\/strong>.<\/p>\n\n\n\n<p><strong>In-car listening<\/strong>&nbsp;continued to be an important audience habit for millions of Australians with listeners growing by&nbsp;<strong>188,000 YOY to 10.2 million<\/strong>.<\/p>\n\n\n\n<p><strong>Digital adoption continues to grow<\/strong>, with&nbsp;<strong>3.5 million Australians streaming commercial radio weekly, up 80,000 YOY<\/strong>.&nbsp;<strong>Breakfast streaming audiences<\/strong>&nbsp;reached&nbsp;<strong>1.3 million with an additional 19,000 listeners YOY<\/strong>.<\/p>\n\n\n\n<p>\u201cCommercial radio offers something increasingly rare in a fragmented media landscape: engaged audience attention, proven ROI, and the certainty that your investment supports Australian communities, jobs and critical infrastructure,\u201d said Lizzie Young, CEO of CRA.<\/p>\n\n\n\n<p>\u201cFor advertisers looking for the best media returns in 2026 the power of audio cannot be underestimated &#8211; these numbers demonstrate commercial radio\u2019s unique ability to consistently connect with audiences anytime and anywhere, and drive results for brands,\u201d continued Young.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/cra.au\/hs-fs\/hubfs\/GFK%20Survey%207.jpg?width=608&amp;height=342&amp;name=GFK%20Survey%207.jpg\" alt=\"GFK Survey 7\"\/><\/figure>\n\n\n\n<p><strong>For the full 2026 survey dates head here:&nbsp;<\/strong><a href=\"https:\/\/cra.au\/metro-ratings\">https:\/\/cra.au\/metro-ratings<\/a><\/p>\n\n\n\n<p>For historical data and the 2025 metro survey schedule, visit:&nbsp;<a href=\"https:\/\/cra.au\/metro-ratings\">https:\/\/cra.au\/metro-ratings<\/a><\/p>\n\n\n\n<p><strong>Source:<\/strong>&nbsp;GfK Radio 360 Ratings, SMBAP S7 2025, compared to S7&nbsp;2024, All people 10+, Mon-Sun 12mn-12mn, Cume (000&#8217;s), unless otherwise stated. All numbers refer to co<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Commercial Radio &amp; Audio (CRA) has welcomed the latest&nbsp;GfK Survey 7, 2025&nbsp;results, with commercial radio reaching&nbsp;12.4 million&nbsp;weekly listeners, up&nbsp;139,000 year-on-year (YOY). Breakfast&nbsp;delivered exceptional growth,&nbsp;increasing by 172,000 listeners YOY&nbsp;to&nbsp;8.8 million, reaffirming its role as a key daypart and contributing significantly to commercial radio\u2019s growth. The critical&nbsp;25\u201354-year-old&nbsp;demographic also showed strong momentum, growing by&nbsp;84,000&nbsp;listeners YOY to&nbsp;6.1 million, while &hellip; <a href=\"http:\/\/radioindustrynews.com.au\/index.php\/2025\/11\/26\/breaking-news-12-4-million-australians-continue-to-listen-to-commercial-radio-weekly\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;BREAKING NEWS: 12.4 MILLION AUSTRALIANS CONTINUE TO LISTEN TO COMMERCIAL RADIO WEEKLY&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-2069","post","type-post","status-publish","format-standard","hentry","category-australian"],"_links":{"self":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/2069","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/comments?post=2069"}],"version-history":[{"count":1,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/2069\/revisions"}],"predecessor-version":[{"id":2070,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/2069\/revisions\/2070"}],"wp:attachment":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/media?parent=2069"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/categories?post=2069"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/tags?post=2069"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}