{"id":193,"date":"2024-06-18T14:53:26","date_gmt":"2024-06-18T14:53:26","guid":{"rendered":"http:\/\/www.radioindustrynews.com.au\/?p=193"},"modified":"2024-06-18T14:53:26","modified_gmt":"2024-06-18T14:53:26","slug":"the-audio-edge-launches-in-melbourne-next-month","status":"publish","type":"post","link":"http:\/\/radioindustrynews.com.au\/index.php\/2024\/06\/18\/the-audio-edge-launches-in-melbourne-next-month\/","title":{"rendered":"THE AUDIO EDGE LAUNCHES IN MELBOURNE NEXT MONTH"},"content":{"rendered":"<p>Get ready to amplify your audio knowledge! Commercial Radio &amp; Audio (CRA) is excited to announce\u00a0<strong>The Audio Edge<\/strong>, an event dedicated to exploring the effectiveness of audio in today&#8217;s media landscape, happening at The Edge in Melbourne\u2019s Fed Square on\u00a0<strong>Thursday, 18 July.<\/strong><\/p>\n<p>\u201cWe are thrilled to host The Audio Edge, an essential event for media agencies and advertisers who want to optimise their campaigns and learn more about the impact of audio,\u201d said Jo Dick, chief commercial officer of CRA.<\/p>\n<p>\u201cRadio advertising is inherently creative, delivering cost-effective results and driving consumer engagement like no other medium. When combined with podcasting and radio streaming, the opportunities for advertisers are endless,\u201d Ms Dick added.<\/p>\n<p>The event, hosted by Nova\u2019s Jase &amp; Lauren, will feature insights into the latest trends and strategies in audio, all while celebrating the dynamic and evolving audio market. Attendees can look forward to hearing from a stellar lineup of industry leaders, including:<\/p>\n<ul>\n<li><strong>Russel Howcroft<\/strong>, Breakfast Co-Host at 3AW<\/li>\n<li><strong>Fifi Box<\/strong>,\u00a0Breakfast Co-Host at 101.9 The Fox<\/li>\n<li><strong>Christian O\u2019Connell<\/strong>, Breakfast Host at Gold 104.3<\/li>\n<li><strong>Jo<\/strong><strong>el Creasey,\u00a0<\/strong>Drive Co-Host at Nova<\/li>\n<li><strong>Jacqui Felgate<\/strong>, Drive Host at 3AW<\/li>\n<li><strong>Paul Sinkinson,<\/strong>\u00a0Managing Director at Analytic Partners<\/li>\n<li><strong>Rob Brittain<\/strong>, Marketing Consultant<\/li>\n<li><strong>Denise McCormack<\/strong>, Head of Digital\/Data &amp; Tech at Hatched Media<\/li>\n<li><strong>Nicole Bence<\/strong>, Chief Commercial Officer at Nova<\/li>\n<li><strong>Kim Loasby<\/strong>, Head of LiSTNR Ad Product and Operations at SCA<\/li>\n<li><strong>Corey Layton<\/strong>, Head of Digital Audio \/ iHeart Australia at ARN<\/li>\n<li><strong>Ben Campbell<\/strong>, Digital Commercial Director at Nine<\/li>\n<li><strong>Nikki Clarkson,\u00a0<\/strong>Chief Marketing Officer at SCA<\/li>\n<li><strong>Jo Dick,<\/strong>\u00a0Chief Commercial Officer at Commercial Radio &amp; Audio<\/li>\n<\/ul>\n<p>These esteemed speakers will share their knowledge across four dynamic sessions:\u00a0<strong>The Audio Edge \u2013 Director\u2019s Cut, Sonic Boom \u2013 Digital Audio&#8217;s Exponential Growth, Radio \u2013 The Ultimate Sidekick,<\/strong>\u00a0and\u00a0<strong>Giving Brands the Audio Edge<\/strong>. The sessions will explore audio\u2019s role in the marketing funnel, radio\u2019s ROI, and how audio can build relationships and foster brand loyalty.<\/p>\n<p>Attendees can also look forward to an exclusive preview of upcoming audio insights.\u00a0<strong>Audio Edge will run from 9am until 11am. Don\u2019t miss out, spots are filling fast! Register your interest at\u00a0<\/strong><a href=\"https:\/\/commercialradio.com.au\/Invitations\/Audio-Edge-Melbourne-Interest-Registration?utm_source=brevo&amp;utm_campaign=Giving%20Brands%20the%20Audio%20Edge%20Panel%20Announced%20-%20Unregistered%20Version&amp;utm_medium=email\"><strong>Audio Edge Melbourne<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Get ready to amplify your audio knowledge! Commercial Radio &amp; Audio (CRA) is excited to announce\u00a0The Audio Edge, an event dedicated to exploring the effectiveness of audio in today&#8217;s media landscape, happening at The Edge in Melbourne\u2019s Fed Square on\u00a0Thursday, 18 July. \u201cWe are thrilled to host The Audio Edge, an essential event for media &hellip; <a href=\"http:\/\/radioindustrynews.com.au\/index.php\/2024\/06\/18\/the-audio-edge-launches-in-melbourne-next-month\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;THE AUDIO EDGE LAUNCHES IN MELBOURNE NEXT MONTH&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-193","post","type-post","status-publish","format-standard","hentry","category-australian"],"_links":{"self":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/193","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/comments?post=193"}],"version-history":[{"count":0,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/193\/revisions"}],"wp:attachment":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/media?parent=193"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/categories?post=193"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/tags?post=193"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}