{"id":1908,"date":"2025-10-14T17:50:05","date_gmt":"2025-10-14T06:50:05","guid":{"rendered":"http:\/\/radioindustrynews.com.au\/?p=1908"},"modified":"2025-10-14T17:50:05","modified_gmt":"2025-10-14T06:50:05","slug":"12-4-million-australians-make-commercial-radio-part-of-their-weekly-routine","status":"publish","type":"post","link":"http:\/\/radioindustrynews.com.au\/index.php\/2025\/10\/14\/12-4-million-australians-make-commercial-radio-part-of-their-weekly-routine\/","title":{"rendered":"12.4 MILLION AUSTRALIANS MAKE COMMERCIAL RADIO PART OF THEIR WEEKLY ROUTINE"},"content":{"rendered":"\n

Commercial Radio & Audio (CRA) has welcomed the latest GfK Survey 6, 2025<\/strong> results, with commercial radio reaching 12.4 million weekly listeners<\/strong>, up 97,000 year-on-year (YOY)<\/strong>. Bolstered by in-car listening which remained dominant<\/strong>, growing by 164,000 listeners<\/strong> YOY to 10.2 million<\/strong>, capturing 82%<\/strong> of commercial radio\u2019s total audience.<\/p>\n\n\n\n

Commercial radio\u2019s growth was led by the critical 25\u201354-year-old advertiser demographic<\/strong>, which increased 99,000 listeners YOY<\/strong> to 6.1 million weekly<\/strong>. Breakfast remains a key daypart<\/strong>, reaching 8.7 million listeners<\/strong>, up +68,000 YOY.<\/strong><\/p>\n\n\n\n

Digital listening continues to grow<\/strong>, with 3.5 million Australians (+22,000k YOY)<\/strong> streaming commercial radio weekly. Streaming audiences at breakfast grew 8.8% YOY<\/strong> to 1.4 million<\/strong>, with time spent listening steady across key dayparts.<\/p>\n\n\n\n

Recent enhancements to the industry\u2019s RadioApp<\/strong><\/a>, which brings together over 350 Australian radio stations on one platform, highlights the sector\u2019s commitment to meeting audiences wherever and however they choose to listen.<\/p>\n\n\n\n

\u201cCommercial radio has always evolved alongside its audiences and that\u2019s what continues to drive its strength. It\u2019s not just about reach; it\u2019s about relevance, loyalty and connection across daily routines and platforms,\u201d said Lizzie Young, CEO of CRA.  <\/p>\n\n\n\n

\u201cAs Australia\u2019s only 100% locally owned mass medium, every advertising dollar stays here, supporting local journalism, emergency broadcasting and thousands of jobs. For brands, it\u2019s a powerful combination of scale, trust, community connection and tangible economic impact,\u201d continued Young.<\/p>\n\n\n\n

\"GFKSurvey56_MediaRelease\"\/<\/figure>\n\n\n\n

For historical data and the 2025 metro survey schedule, visit: https:\/\/cra.au\/metro-ratings<\/a><\/p>\n\n\n\n

Source:<\/strong> GfK Radio 360 Ratings, SMBAP S6 2025, compared to S6 2024, All people 10+, Mon-Sun 12mn-12mn, Cume (000’s), unless otherwise stated. All numbers refer to commercial radio results unless otherwise stated.<\/p>\n\n\n\n

<\/h3>\n","protected":false},"excerpt":{"rendered":"

Commercial Radio & Audio (CRA) has welcomed the latest GfK Survey 6, 2025 results, with commercial radio reaching 12.4 million weekly listeners, up 97,000 year-on-year (YOY). Bolstered by in-car listening which remained dominant, growing by 164,000 listeners YOY to 10.2 million, capturing 82% of commercial radio\u2019s total audience. Commercial radio\u2019s growth was led by the critical 25\u201354-year-old advertiser demographic, which increased 99,000 listeners YOY to 6.1 million weekly. Breakfast … Continue reading “12.4 MILLION AUSTRALIANS MAKE COMMERCIAL RADIO PART OF THEIR WEEKLY ROUTINE”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1908","post","type-post","status-publish","format-standard","hentry","category-australian"],"_links":{"self":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/1908","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/comments?post=1908"}],"version-history":[{"count":1,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/1908\/revisions"}],"predecessor-version":[{"id":1909,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/1908\/revisions\/1909"}],"wp:attachment":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/media?parent=1908"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/categories?post=1908"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/tags?post=1908"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}