{"id":1888,"date":"2025-10-09T08:10:25","date_gmt":"2025-10-08T21:10:25","guid":{"rendered":"http:\/\/radioindustrynews.com.au\/?p=1888"},"modified":"2025-10-09T08:10:25","modified_gmt":"2025-10-08T21:10:25","slug":"nine-podcasts-signs-booktok-star-luke-bateman","status":"publish","type":"post","link":"http:\/\/radioindustrynews.com.au\/index.php\/2025\/10\/09\/nine-podcasts-signs-booktok-star-luke-bateman\/","title":{"rendered":"Nine Podcasts Signs BookTok Star Luke Bateman"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\"><\/h1>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.nineforbrands.com.au\/wp-content\/uploads\/2025\/10\/Luke-Bateman-778x438.png\" alt=\"Nine Podcasts Signs BookTok Star Luke Bateman\"\/><\/figure>\n\n\n\n<p><strong>Nine Radio today announced the signing of rising media star and Australian BookTok sensation,&nbsp;Luke Bateman, to an exclusive audio deal.<\/strong><\/p>\n\n\n\n<p>The former NRL star and fan-favourite from&nbsp;<em>The Bachelors Australia<\/em>&nbsp;has officially joined the Nine Podcast stable and is currently developing a new audio project due for release later this year.<\/p>\n\n\n\n<p>Bateman has become one of the country\u2019s most compelling new media personalities, seamlessly transitioning from the rugby league field to amassing an enormous and highly engaged following on TikTok (@lukesreads) for his authentic passion for literature.<\/p>\n\n\n\n<p>The timber-cutter, business owner, and soon-to-be author \u2013 who also holds a two-book deal with publisher Simon &amp; Schuster \u2013 brings powerful momentum to Nine\u2019s award-winning podcast slate. This acquisition is a significant move, securing a unique talent with an instantly recognisable profile and a substantial, built-in audience.<\/p>\n\n\n\n<p><strong>Luke Bateman<\/strong>&nbsp;commented on the partnership: \u201cI am ecstatic to announce I am working with Nine. Every human being is a storytelling machine and I\u2019m looking forward to sharing these with you all. I\u2019m looking forward to finally revealing this project to the world.\u201d<\/p>\n\n\n\n<p><strong>Nine\u2019s Head of Podcasts, Rachel Fountain<\/strong>&nbsp;said: \u201cWe\u2019re over the moon to be working with Luke. His narrative \u2013 from the rugby league field to literary influencer \u2013 is one of the most compelling stories in media today, and our team loves working with him. He\u2019s so passionate and invested in everything he touches, he\u2019s not afraid to be vulnerable, and he brings authenticity and real talent for storytelling and connecting with audiences. This, combined with the power of Nine, makes him a truly unmissable addition to our stable.\u201d<\/p>\n\n\n\n<p>Further details on Nine\u2019s podcast project with Bateman will be released soon.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nine Radio today announced the signing of rising media star and Australian BookTok sensation,&nbsp;Luke Bateman, to an exclusive audio deal. The former NRL star and fan-favourite from&nbsp;The Bachelors Australia&nbsp;has officially joined the Nine Podcast stable and is currently developing a new audio project due for release later this year. Bateman has become one of the &hellip; <a href=\"http:\/\/radioindustrynews.com.au\/index.php\/2025\/10\/09\/nine-podcasts-signs-booktok-star-luke-bateman\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Nine Podcasts Signs BookTok Star Luke Bateman&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1888","post","type-post","status-publish","format-standard","hentry","category-australian"],"_links":{"self":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/1888","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/comments?post=1888"}],"version-history":[{"count":1,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/1888\/revisions"}],"predecessor-version":[{"id":1889,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/1888\/revisions\/1889"}],"wp:attachment":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/media?parent=1888"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/categories?post=1888"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/tags?post=1888"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}