{"id":1697,"date":"2025-08-14T19:50:20","date_gmt":"2025-08-14T09:50:20","guid":{"rendered":"http:\/\/radioindustrynews.com.au\/?p=1697"},"modified":"2025-08-14T19:50:20","modified_gmt":"2025-08-14T09:50:20","slug":"cra-reports-309-million-total-radio-revenue-for-q2-2","status":"publish","type":"post","link":"http:\/\/radioindustrynews.com.au\/index.php\/2025\/08\/14\/cra-reports-309-million-total-radio-revenue-for-q2-2\/","title":{"rendered":"CRA REPORTS $309 MILLION TOTAL RADIO REVENUE FOR Q2"},"content":{"rendered":"\n<p>Commercial Radio &amp; Audio (CRA) has reported total radio revenue of $309.2 million for Q2 2025, remaining stable year-on-year (YOY) as strong digital growth powers performance.<\/p>\n\n\n\n<p>Metro broadcast radio remained stable at $177.1 million, while regional radio saw a 5.3% YOY dip to $103.4 million. The flat result comes amid election-related advertising shifts and softness in a few key brand categories.<\/p>\n\n\n\n<p>Digital audio revenue continued its upward trajectory, rising 27.4% to total $28.7 million.<\/p>\n\n\n\n<p>CRA noted that it had several major projects in train set to drive future growth, including the CRA Audio ID solution to deliver smarter targeting, an upgraded RadioApp to enhance consumer engagement, and a new national campaign showing brands the Power of Audio.<\/p>\n\n\n\n<p>Lizzie Young, CEO of CRA said: \u201cThe strength of digital growth and the consistency of metro broadcast are clear signals of audio\u2019s enduring value. While there are challenges in the broader advertising sector which we have felt in some regional markets, it\u2019s clear to us where the market is shifting, and we\u2019re acting to capture more of that demand.\u201d<\/p>\n\n\n\n<p>\u201cAdvertisers are requiring more certainty for investment confidence. They need more insight, more efficiency, more return; audio is perfectly positioned to deliver on all fronts. With CRA Audio ID launching, our upgraded RadioApp rolling out, and our Power of Audio campaign hitting the market, we&#8217;re giving advertisers the tools and proof points they need to unlock audio&#8217;s full potential. Supporting it with a clear total audio strategy to perform at their best.\u201d<\/p>\n\n\n\n<p><strong>Source:<\/strong>&nbsp;CRA revenue results were compiled by media analytics firm Milton Data. Broadcast revenue includes metro and regional advertising, while digital audio encompasses streaming and podcasting.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Commercial Radio &amp; Audio (CRA) has reported total radio revenue of $309.2 million for Q2 2025, remaining stable year-on-year (YOY) as strong digital growth powers performance. Metro broadcast radio remained stable at $177.1 million, while regional radio saw a 5.3% YOY dip to $103.4 million. The flat result comes amid election-related advertising shifts and softness &hellip; <a href=\"http:\/\/radioindustrynews.com.au\/index.php\/2025\/08\/14\/cra-reports-309-million-total-radio-revenue-for-q2-2\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;CRA REPORTS $309 MILLION TOTAL RADIO REVENUE FOR Q2&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1697","post","type-post","status-publish","format-standard","hentry","category-australian"],"_links":{"self":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/1697","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/comments?post=1697"}],"version-history":[{"count":1,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/1697\/revisions"}],"predecessor-version":[{"id":1698,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/1697\/revisions\/1698"}],"wp:attachment":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/media?parent=1697"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/categories?post=1697"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/tags?post=1697"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}