{"id":1636,"date":"2025-07-22T16:18:59","date_gmt":"2025-07-22T06:18:59","guid":{"rendered":"http:\/\/radioindustrynews.com.au\/?p=1636"},"modified":"2025-07-22T16:18:59","modified_gmt":"2025-07-22T06:18:59","slug":"commercial-radio-powers-on-with-12-5-million-weekly-listeners","status":"publish","type":"post","link":"http:\/\/radioindustrynews.com.au\/index.php\/2025\/07\/22\/commercial-radio-powers-on-with-12-5-million-weekly-listeners\/","title":{"rendered":"COMMERCIAL RADIO POWERS ON WITH 12.5 MILLION WEEKLY LISTENERS"},"content":{"rendered":"\n

Commercial Radio & Audio (CRA) has welcomed the latest GfK Survey 4 results, with commercial radio audiences reaching 12.5 million weekly listeners<\/strong>, up 111,000 year-on-year (YOY)<\/strong>.<\/p>\n\n\n\n

In-car listening<\/strong> continues its growth momentum, up 191,000 YOY<\/strong> to 10.4 million<\/strong> weekly listeners, reaching 83% of radio\u2019s total weekly audience.<\/strong><\/p>\n\n\n\n

\u201cCommercial radio now reaches 6.2 million Australians aged 25\u201354, up 123,000 compared to the same period last year<\/strong>. For advertisers targeting this valuable demographic, this growth reaffirms radio\u2019s unmatched ability to deliver both the scale and engaged attention needed to drive real brand impact,\u201d <\/strong>said Lizzie Young, CEO of CRA.  <\/p>\n\n\n\n

\u201cWhat sets commercial radio apart is being one of Australia’s most trusted mediums, and the only one that’s 100% locally owned. This means advertising investment directly funds the local media services that are essential for our communities,\u201d added Young.  <\/p>\n\n\n\n

Time spent listening (TSL) sees audiences tuning in for an average of 11 hours 49 minutes<\/strong> weekly, with workplace<\/strong> listening leading the way at 12 hours 41 minutes <\/strong>per week.<\/p>\n\n\n\n

Commercial radio streaming audience remains strong at 3.3 million weekly<\/strong>:<\/p>\n\n\n\n