{"id":1632,"date":"2025-07-22T15:58:20","date_gmt":"2025-07-22T05:58:20","guid":{"rendered":"http:\/\/radioindustrynews.com.au\/?p=1632"},"modified":"2025-07-22T15:58:20","modified_gmt":"2025-07-22T05:58:20","slug":"2gb-3aw-no-1-breakfast-no-1-nrl-afl-coverage-no-1-streaming-nationally","status":"publish","type":"post","link":"http:\/\/radioindustrynews.com.au\/index.php\/2025\/07\/22\/2gb-3aw-no-1-breakfast-no-1-nrl-afl-coverage-no-1-streaming-nationally\/","title":{"rendered":"2GB &amp; 3AW No.1 Breakfast | No.1 NRL &amp; AFL Coverage | No.1 Streaming Nationally"},"content":{"rendered":"\n<p><strong>TOTAL RADIO&nbsp;<\/strong><\/p>\n\n\n\n<p><strong>Nine Radio\u2019s 3AW and 2GB are Australia\u2019s most listened-to Breakfast shows<\/strong>, according to GfK Survey 4 2025, with hundreds of thousands of listeners choosing to start their day with the very best in live and local news, insightful opinion, compelling sport, and quality entertainment.<\/p>\n\n\n\n<p><strong>Breakfast with Ross and Russ&nbsp;<\/strong>remains the undisputed leader in Melbourne with a dominant 17.2 share, with&nbsp;<strong>Ben Fordham Live&nbsp;<\/strong>also securing the top spot in Sydney at 14.7.<\/p>\n\n\n\n<p>Overall,&nbsp;<strong>Melbourne\u2019s 3AW and Sydney\u2019s 2GB are the No.1 talk stations<\/strong>&nbsp;in their markets, recording a 11.9 and 11.6 share, respectively. 3AW also continues its market dominance in Mornings with&nbsp;<strong>Tom Elliott&nbsp;<\/strong>the outright No.1 with Melburnians, with a 13.9 share.<\/p>\n\n\n\n<p>With finals season just around the corner, listeners are glued to Nine Radio\u2019s comprehensive&nbsp;<strong>NRL and AFL live commentary and analysis<\/strong>, which is No.1 across the weekend on 2GB and 3AW.&nbsp;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Greg Byrnes, Nine\u2019s National Content Manager<\/strong>, said: \u201cNumber one Sydney breakfast and number one Melbourne breakfast \u2013 that\u2019s wonderful recognition for Ben, Ross, Russ and their teams. And we\u2019re also dominating football coverage with 2GB and 3AW the number one stations for NRL and AFL across the weekend.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/p>\n<\/blockquote>\n\n\n\n<p>\u201cRadio\u2019s never been more competitive and we welcome the challenge. With the footy, household budgets and world affairs, there\u2019s plenty to talk about and we thank our listeners for tuning in each day.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>COMMERCIAL RADIO SHARE<\/strong><\/td><td><strong>TOTAL RADIO CUME<\/strong><\/td><\/tr><tr><td><strong>14.7<br>(4 markets)<\/strong><\/td><td><strong>1.658 million<br>listeners each week<\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><strong>STREAMING<\/strong><\/p>\n\n\n\n<p><strong>Nine Radio is the<\/strong>&nbsp;<strong>undisputed national streaming leader with a commanding 28.6% commercial share<\/strong>.<\/p>\n\n\n\n<p><strong>2GB and 3AW<\/strong>&nbsp;are at the forefront, with impressive streaming listenership shares of 32.0% and 28.9% respectively. This strong performance isn\u2019t limited to a single timeframe, with robust streaming figures across all key shifts, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ben Fordham Live:<\/strong>\u00a048.5%<\/li>\n\n\n\n<li><strong>Breakfast with Ross and Russel:<\/strong>\u00a041.2%<\/li>\n\n\n\n<li><strong>Mornings with Tom Elliott:<\/strong>\u00a036.6%<\/li>\n\n\n\n<li><strong>Mornings with Mark Levy:<\/strong>\u00a031.7%<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Greg Byrnes&nbsp;<\/strong>said: \u201cOur digital product continues to evolve as more and more Australians find us via a digital device. It\u2019s the best way to listen, the content sounds great and it means no matter where you are you\u2019re always connected.&nbsp;<\/p>\n<\/blockquote>\n\n\n\n<p>\u201cOver the next few weeks we\u2019re rolling out some exciting tech updates so our football coverage will sound even better come the finals. We lead the market on streaming and our product is getting better all the time.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>COMMERCIAL STREAMING SHARE<\/strong><\/td><td><strong>STREAMING CUME<\/strong><\/td><\/tr><tr><td><strong>28.6<\/strong><\/td><td><strong>382,000<\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><strong>PODCASTS&nbsp;<\/strong><\/p>\n\n\n\n<p><strong>Nine\u2019s Podcast Network<\/strong>&nbsp;delivered impressive growth figures in June 2025, demonstrating continued strength in listener engagement and downloads.<\/p>\n\n\n\n<p>Downloads saw a robust&nbsp;<strong>3% year-on-year increase<\/strong>, hitting 4.12 million, complemented by a further&nbsp;<strong>3% year-on-year rise in listener numbers<\/strong>, now at 1.63 million.<\/p>\n\n\n\n<p>The network\u2019s popular catch-up radio podcasts continued to resonate strongly with listeners, further cementing the enduring appeal of Nine\u2019s audio content.<\/p>\n\n\n\n<p><strong>June 2025 Catch-up Podcasts \u2013 Top 3 by Listeners:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ben Fordham Live:<\/strong>\u00a0147,000 listeners (up 3% year-on-year)<\/li>\n\n\n\n<li><strong>3AW Breakfast with Ross and Russel:<\/strong>\u00a055,000 listeners (a robust 48% increase year-on-year)<\/li>\n\n\n\n<li><strong>3AW is Football:<\/strong>\u00a050,000 listeners<\/li>\n\n\n\n<li><strong>3AW Mornings with Tom Elliott<\/strong>: 46,000 listeners<\/li>\n\n\n\n<li><strong>2GB Mornings with Mark Levy<\/strong>: 29,000 listeners<\/li>\n<\/ul>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Nine Audio\u2019s Head of Digital Growth, Mia Stern<\/strong>, said: \u201cWe are incredibly pleased with the continued growth of our on-demand radio content in June. These results underscore the strength of our stations programming, and the changing nature of listener behaviour. Listeners increasingly enjoy the flexibility to tune in live, on the go via our apps and with the convenience of catching up later with on demand access to their favourite shows\u201d<\/p>\n<\/blockquote>\n\n\n\n<p>\u201cThe significant year-on-year growth, particularly in listener numbers and downloads, highlights our commitment to delivering high-quality audio experiences that resonate with a broad audience.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>JUNE 25 TOTAL DOWNLOADS<\/strong><\/td><td><strong>JUNE 25 TOTAL LISTENERS<\/strong><\/td><\/tr><tr><td><strong>4.12 million<\/strong><\/td><td><strong>1.63 million<\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Source: GfK Radio360 Ratings, Survey 4 2025, Mon-Sun 5.30am-12MN, Market Share % Total, Market Share Streaming %, Commercial Streaming Share %, Cume (000s) Total and Streaming, 3AW Breakfast Mon-Fri 5.30am-8.30am, 3AW Mornings 8.30am-12pm, AP10+, Nine Radio \u2013 2GB, 3AW, 4BC, 6PR, unless otherwise specified.<\/p>\n\n\n\n<p>Source: Triton Podcast Metrics, June 2025, Downloads, Listeners, Nine Entertainment, unless otherwise specified.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>TOTAL RADIO&nbsp; Nine Radio\u2019s 3AW and 2GB are Australia\u2019s most listened-to Breakfast shows, according to GfK Survey 4 2025, with hundreds of thousands of listeners choosing to start their day with the very best in live and local news, insightful opinion, compelling sport, and quality entertainment. Breakfast with Ross and Russ&nbsp;remains the undisputed leader in &hellip; <a href=\"http:\/\/radioindustrynews.com.au\/index.php\/2025\/07\/22\/2gb-3aw-no-1-breakfast-no-1-nrl-afl-coverage-no-1-streaming-nationally\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;2GB &amp; 3AW No.1 Breakfast | No.1 NRL &amp; AFL Coverage | No.1 Streaming Nationally&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1632","post","type-post","status-publish","format-standard","hentry","category-australian"],"_links":{"self":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/1632","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/comments?post=1632"}],"version-history":[{"count":1,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/1632\/revisions"}],"predecessor-version":[{"id":1633,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/posts\/1632\/revisions\/1633"}],"wp:attachment":[{"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/media?parent=1632"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/categories?post=1632"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/radioindustrynews.com.au\/index.php\/wp-json\/wp\/v2\/tags?post=1632"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}